Off Site SEO
Off site optimization refers to other properties and the links coming from those pages. These links are called backlinks. The referring web site can be another blog or business, a social property like Youtube, a citation, or blog comment linking back to your property. There are other ways of getting backlinks, but these are common methods and are typically easy to obtain.
• Link Outreach – Most likely you have done business with a business that has a site, or you have friends or networking partners that have personal site. Just reach out to one of these connections in Cordele and ask them to feature an article about you or your services on it. My suggestion is that you write it to save them the time. Be sure to give yourself a website and return the favor to them by creating a link to their website from your property. Also note, if they have a Google verified address in Cordele and you are wanting to rank for a local Cordele service term, that will be a positive geo relevance factor.
• Social Properties – By setting up social properties like Instagram, G+, Youtube, and Reddit you have the option to send links to your property from the user profile. You can also send links out from a post within these platforms. Lots of ways to send links, just need to get creative.
• Citations – Citations are a fantastic way to create a link. Building profiles within directories like Yelp, Cheap FlightsGoogle Maps, Yellowpages, or foursquare will provide you with the chance to not only create a local presence in Cordele, Georgia on those profiles but to also send nofollow backlinks to your website from that property.
• User Comments – I have experienced personal success locating blogs on the web that were relevant to our website and commenting on them with a link back to my site. Don’t be a spammer, locate an relevant article, comment and engage with the online community, then leave a backlink in your comment that points back to your web page. That is a comment link.
Software Subscriptions For Off Page SEO
There are other options to the SEO tools that Google offers, there are other utilities that assist you with monitoring site traffic, referral traffic, referral links, rankings, and other analytics. Maintaining the healthy condition of your web site and keeping a clean backlink profile is a must for ranking your property. Here are some of those subscriptions and some basic information on how they can assist you with your off site SEO.
• Open Site Explorer – (https://moz.com/) – The Moz OSE allows you to view backlinks, locate link building opportunities, discover suspicious back links, check a websites domain authority, and page authority. Moz also offers other useful tools that are irreplaceable for agencies. Check out MOZ local (metrics specific to Cordele and the surrounding neighborhoods) and the arsenal of limited but free optimization optimization software interfaces for you guys that are just getting established.
DA and PA are very important metrics in the SEO world. You can use this software to check the health on your web site.
• SEM Rush – (https://www.semrush.com/)- This is an amazing tool for maintaining your web sites optimization. For individuals running an SEO agency, this tool also allows you to orchestrate and track changes with a businesses online profile. Many of the tools offered through this interface are keyword position tracking, site audits, social tracking, profile monitoring, link audits, lead generation management, keyword rank analytics, domain health, and much more.
Tracking keyword positions and web traffic are very important features in SEM Rush.
• Ahrefs (https://ahrefs.com/) – Another very useful piece of software that allows you to monitor the health of your site. Most of the tools made available on Ahrefs are identical to those found on SEM Rush, but there are really specialized tools that have made Ahrefs a must have resource for anyone optimizing sites. Ahrefs has a website explorer, content crawler, keyword explorer, batch overviews, inbound link explorer, and more.
The referral link profile explorer is a great piece of software used for locating referral links pointing to your web site. This is helpful for discovering good and bad links.
• PRT – (https://proranktracker.com/) – PRT is an online based SEO software subscription that is mostly used to track the movement of unique key words and URL strings. Software such as this is required to monitor movement and/or recognize a dip in rankings. For agencies looking to manage the SEO for clients, PRT is an affordable industry option.
Ranking details refer to keyword position fluxuation in the SERPS. The red values indicate a dip in rankings while the green values displayed indicate an increase in rankings.
• Keyword Tool – (http://keywordtool.io/) – This software tool is effective for locating keywords that you want rank your page for. You can configure geo specific location settings to discover search volume in a specified city and state like Cordele, Georgia. These keywords that you identify and begin targeting will be the same group of keywords that you track in PRT. Another useful feature is the search chart, this indicates how much search occurs monthly in your area and if it’s seasonal, trending, or a consistent search queries.
finding locally searched phrases is valuable to anyone trying to rank in Georgia.
Cordele Off Page SEO
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SEO pricing is strongly based on competition of keywords and location. Before we focus on enhancing your rankings we need to gain a better understanding of the keywords and search volume of the relevant terms in your vertical. This requires us to perform some keyword research before we give you a monthly quote for SEO. Complete the form below to get started with our free keyword research.