Daphne Off Page Optimization Services For Business Websites

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Off Site SEO

Off page SEO refers to other properties and the inbound links coming from those sites. These links are called backlinks. The referring property can be another blog or company site, a social property like Instagram, a citation, or article comment linking back to your property. There are other ways of receiving referral links, but these are common and usually easy to obtain.

• Link Outreach – There is a chance you have done business with another company that has a website, or you have friends or networking connections that have personal site. Just reach out to one of these people in Daphne and ask them to feature an article about you or your business on it. My recommendation is that you write it to save them the inconvenience. Be sure to create a ”dofollow” backlink” to your {site and return the favor to them by linking to their site from your site. Also note, if they have a Google verified address in Daphne and you are wanting to rank for a local Daphne service term, that will be a positive geo relevance factor.

• Social – By setting up social accounts like Facebook, G+, Youtube, and Reddit you have the ability to send no follow links to your property from the user profile. You can also link out from a post within these properties. Lots of ways to link out, just need to get creative.

• Citations – Citations are a great way to get a referral link. Creating profiles in local directories like Yelp, Cheap FlightsGoogle Maps, Yellowpages, or foursquare will give you the chance to not only build a local presence in Daphne, Alabama on those profiles but to also send nofollow backlinks to your page from that profile.

• Social Comments – We have had personal success searching for sites on the web that were relevant to our site and leaving a comment on them with a link back to my site. Don’t be a spammer, locate an relevant blog post, leave a comment and engage with the community, and leave a link in your comment that points back to your web page. That my friends is a backlink.

Off Site SEO Tools

There are other options to the tools that Google makes available, there are many other tools that help you monitor traffic, authority links, backlinks, rankings, and other analytic tools. Guarding the healthy condition of your web property and keeping a clean link profile is a must for ranking your property. Here are a few of those interfaces and some info on how they could assist you with your off site optimization.

• MOZ OSE – (https://moz.com/) – MOZ Open Site Explorer allows you to view back links, find link building opportunities, discover bad back links, check a web sites domain authority, and page authority. Moz developed other tools that are irreplaceable for agencies. Take a look at Moz local (metrics specific to Daphne and the surrounding cities) and their arsenal of free to use SEO tools for you guys that are just getting your feet wet.

Domain Authority and PA are very important metrics in the SEO world. Use this site to check the metrics on your site.

• SEM Rush – (https://www.semrush.com/)- This is an amazing tool for managing your sites optimization. For folks running an SEO business, this software also allows you to monitor and keep track of any changes with a businesses online property. Some of the tools offered through this dashboard are keyword position tracking, web site audits, social management, brand monitoring, outbound link audits, lead generation management, keyword analytics, domain analytics, and much more.

Tracking keyword rankings and traffic are really important tools in SEM Rush.

• Ahrefs (https://ahrefs.com/) – Another very useful interface that gives you the opportunity to manage the condition of your site. Most of the tools available within Ahrefs are similar to those found on SEM Rush, but there are some specialized tools that have made Ahrefs a must get tool for any SEO. Ahrefs has a site explorer, content explorer, keyword research tool, batch overviews, backlink explorer, and lots more.

The backlink profile explorer is an awesome tool we use for identifying backlinks referring to your website. This is great for identifying good and bad links.

• PRT – (https://proranktracker.com/) – PRT is a subscription based SEO software subscription that is most commonly used to monitor the rankings of individual keywords and URL strings. Software such as this is needed to monitor movement and/or identify a dip in rankings. For individuals looking to manage the SEO for clients, PRT is a pretty affordable option in the industry.

Ranking details refer to keyword position fluxuation in the SERPS. The red values represent a dip in keyword rankings while the green values seen represent a spike in rankings.

• Keyword Tool – (http://keywordtool.io/) – This software tool is useful for finding keywords that you want rank for. You can customize geo-specific location identification settings to identify search volume in a specific city and state like Daphne, Alabama. These keywords that you find and begin targeting will be the same group of keywords that you follow in PRT. Another helpful feature is the search volume graph, this identifies how much search occurs monthly in your area and if it’s seasonal, trending, or a constant stream of search volume.

finding locally searched keywords is beneficial to anyone trying to rank in Alabama.


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Daphne Off Page SEO

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Phillip Switzer
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Chad Leonard
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SEO pricing is strongly based on competition of keywords and location. Before we focus on enhancing your rankings we need to gain a better understanding of the keywords and search volume of the relevant terms in your vertical. This requires us to perform some keyword research before we give you a monthly quote for SEO. Complete the form below to get started with our free keyword research.

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