Delta Off Page Optimization Services For Business Websites

Jump to – In this article:

Off Site SEO

Off page optimization refers to other sites and the referral links coming from those properties. Those links are called backlinks. The referring web property can be another blog or company site, a social property like Pinterest, a citation, or article comment linking back to your site. There are other means of getting authority backlinks, but these are common and are typically simple to obtain.

• Link Outreach – Most likely you have done business with someone else that has a site, or you have an acquaintance or networking connections that have websites. Take the time to reach out to anyone of these associates in Delta and ask them to post an article about you or your company on there. My suggestion is that you write it to save them the time. Be sure to create a ”dofollow” backlink” to your {site and return the favor to them by building a link to their site from your site. Also note, if they have a Google verified address in Delta and you are wanting to rank for a local Delta service term, that will be a positive geo relevance factor.

• Social Networks – By setting up social profiles like Facebook, G+, Youtube, and Reddit you have the option to send links to your property from the user profile. You can also link out from a post within these platforms. Lots of ways to link, just need to get creative.

• Citations – Citations are a fantastic way to build a link. Building profiles in local directories like Yelp, Cheap FlightsGoogle Maps, Yellowpages, or foursquare will allow you the chance to not only have a local presence in Delta, Colorado on those platforms but to also send links back to your web page from that profile.

• Comments – I have had personal success finding sites on the internet that were topical to our site and commenting on them with a backlink to our webpage. Without being a spammer, locate an interesting blog post, comment and engage with the community, and leave a signature in your comment that links back to your web page. That my friends is a backlink.

Tools For Off Page SEO

In addition to the optimization tools that Google makes available, there are plenty of other dashboards that help you monitor internet traffic, referral traffic, referral links, page rankings, and many other analytics. Guarding the healthy condition of your site and maintaining a authoritative referral link profile is a must for ranking your site. Here are some of those dashboards and some information on how they can assist you with your off site optimization.

• MOZ OSE – ( – The Moz Open Site Explorer allows you to locate backlinks, locate linking opportunities, find malicious referral links, check a websites domain authority, and page authority. Moz developed other tools that are proven useful for agencies. Take a look at Moz local (metrics exclusive to Delta and the surrounding cities) and the arsenal of free SEO tools for you guys that are just getting started.

DA and PA are important metrics in the SEO arena. You can use this software to monitor the health on your website.

• SEM Rush – ( This is a great tool for maintaining your sites SEO. For people overseeing an SEO business, this subscription also allows you to maintain and track any changes with a businesses online profile. Most of the services provided in this dashboard are keyword position tracking, website audits, social tracking, brand monitoring, outbound link audits, lead gen management, keyword analytics, domain analytics, and more.

Tracking keyword positions and traffic are really important features in SEM Rush.

• Ahrefs ( – Another very impressive piece of software that gives you the opportunity to monitor the condition of your website. The tools made available on Ahrefs are identical to those seen on SEM Rush, but there are many unique tools that make Ahrefs a must get subscription for any SEO agency. Ahrefs has a site explorer, content crawler, keyword explorer, batch analytics, backlink explorer, and much more.

The referral link profile explorer is a great piece of software we use for locating referral links pointing to your site. This is helpful for identifying good and bad backlinks.

• Pro Rank Tracker – ( – Pro Rank Tracker is an online based SEO software subscription that is most commonly used to monitor the movement of specific key words and URLS. Software like this is needed to monitor movement and/or identify a drop in rankings. For individuals looking to monitor the SEO for their clients, Pro Rank Tracker is an affordable option.

Ranking stats refer to position movement in the SERPS. The red values indicate a dip in keyword rankings while the green values indicate a jump in keyword rankings.

• Keyword Tool – ( – This tool is useful for identifying key terms that you want to rank your page for. You can configure specific location identification settings to locate keyword search volume in a specified city and state like Delta, Colorado. These keywords that you find and begin targeting will be the same group of keywords that you track in PRT. Another useful feature is the search info, this shows how many searches occur monthly in your area and if it’s seasonal, trending, or a constant stream of search queries.

finding locally searched key terms is helpful for anyone trying to rank in Colorado.
Modern Influence


Delta Off Page SEO

Mo-Fr 08:00-17:30
Modern Influence Logo
Modern Influence Image
(888) 379-2604


Phillip Switzer

Chad Leonard

Let's Get Started

SEO pricing is strongly based on competition of keywords and location. Before we focus on enhancing your rankings we need to gain a better understanding of the keywords and search volume of the relevant terms in your vertical. This requires us to perform some keyword research before we give you a monthly quote for SEO. Complete the form below to get started with our free keyword research.

Step 1 of 3